Apple shuts down Lala music service

Published 5:00 am Sunday, May 2, 2010

Four months after buying Lala Media’s popular online music service for a reported $80 million, Apple is pulling the plug on the site, which had been operating for five years.

Lala notified its users in an e-mail Friday of the shutdown. Apple spokesman Jason Roth confirmed the plans, but declined to say whether the Cupertino, Calif., company will resurrect the service under Apple’s iTunes brand.

Lala lets users listen to any song in its catalog in its entirety once for free. After which, listeners can sample the song again for 30 seconds or buy a digital download of the song for 89 cents.

What separated Lala from other music services, however, was its concept of a “Web song.” Listeners could play a song an unlimited number of times for 10 cents, as long as they are connected to the site.

The difference: Downloaded songs are stored on a user’s computer and can be copied to other computers and devices. Web song files sit on Lala’s computers and can only be played while the listener is connected to the Lala site. This is sometimes called “cloud” access.

There has been much speculation about whether Apple would use Lala’s technology to create its own music streaming subscription service to compete with Rhapsody or MOG.

While cloud computing offers convenience, the downside is clear in the case of Lala. Many users who have spent years diligently building their “digital lockers” on Lala woke up to find that those collections will evaporate May 31.

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