Jim Brennan’s skiing friends were not exactly thrilled when he took up snowboarding with his wife 10 years ago. The lifelong skier and former U.S. Olympic team ski jumper wanted to try something new.

He didn’t touch his skis for seven years after that, and now 64 years old, Brennan says he snowboards 70 percent of the times he goes to Mount Bachelor.

”When we started snowboarding, we would get on lifts with people we knew for 20 years and they wouldn’t even look at us,” Brennan recalls. ”Now they want to know how they can get started.”

The ”grays on trays” are carving down the mountain, hitting jumps and rails, and riding powder. And they won’t likely stop anytime soon.

The term ”grays on trays” – used to describe snowboarders over age 30 – is sometimes used derisively by younger snowriders. But the grays on trays don’t care. A Web site devoted to adult snowboarders titled graysontrays.com suggests as much.

”I love the term,” Brennan says. ”I think it’s the ultimate compliment. If we keep active, we can contribute to the participation. Everybody’s gaining from it. Besides, most of the grays dye their hair anyway.”

Gray or not, more and more snowboarders over 30 are taking to the slopes at Mount Bachelor, and at ski resorts all over the country. Most of them lack the dyed hair, piercings, baggy pants, nonconformist attitudes and the ability to do impossibly contorted tricks, but still they have found their place on the mountain, helping to change the old stereotype of the teenage punk snowboarder.

One-third of snowboarders are between the ages of 18 to 24, but now more than one-third are age 25 to 44, according to BBC research and consulting, a Denver-based firm. Five percent are older than 45, according to the Denver Business Journal.

”It used to be, you’d see a lot of young snowboarders up (on Mount Bachelor) midweek and during the weekends and holidays, there’d be more adults on skis,” says John Ingersoll, snowboard director for Mount Bachelor Ski Education Foundation. ”Now that’s not the case. Parents want to connect with their kids, and they tried snowboarding and found out it was fun. They tried it to be cool and ended up liking it and never went back. I’ve seen a lot of that.”

Now 51, Ingersoll first tried snowboarding in 1989 when he was 35, after skiing for most of his life. He describes himself as a ”mediocre ski racer,” but once he tried snowboarding, things changed.

”I thought I’d died and gone to heaven,” he recalls. ”It was such a good feeling. I was able to hold my edge through a GS (giant slalom) turn. I wasn’t skilled enough to hold an edge through a whole turn on skis. I like riding a snowboard better than skiing. It’s easier … more fun. And I think it’s easier on the knees.”

Ingersoll blossomed into a strong, versatile snowboarder. He is not shy of the terrain parks. In fact, he prefers them. He knows that if he falls off a rail or bails on a jump he’ll get hurt just like anybody else, but he doesn’t mind. Ingersoll is not a typical 51-year-old snowboarder, but he says there are many boarders out there just like him.

”There’s a lot of adults close to my age doing jumps and rails,” he insists. ”I like jumping and that feeling of really landing solid. I like the adrenaline of freestyle.”

Brennan – a real estate agent who’s lived in Bend since 1968 – says he’ll go off jumps, but he avoids rails and the halfpipe. He says he suffered enough broken bones from his years of skiing, including his days on the U.S. ski jumping team from 1959 to 1962.

Though he got into snowboarding just 10 years ago, Brennan had an early start in the sport. When he was 10, he and his friends would take two trays from a ski resort cafeteria and screw them together to create a makeshift snowboard. They fashioned straps to the trays and would head down the mountain, crashing constantly.

Now riding a real snowboard, Brennan is often taken back to his early days.

”It’s like being a kid again,” Brennan says of snowboarding. ”My wife and I just giggle all the time. We’re not into the halfpipe, but if there’s good powder, snowboarding is so much easier than skiing.”

All adults trying snowboarding for the first time have to start somewhere, and it won’t be at Mount Bachelor’s Air Chamber Terrain Park, Slopestyle Arena or the halfpipe. New snowboarders often develop skills quickly and most riders need just three or four outings to find their toe and heel edges, necessary for carving and turning. But they must put in the time, even though most of it may be spent picking themselves up after a fall. Skiers who are hoping to turn snowboarder overnight will likely be disappointed.

”People who take three or four days back to back (to learn to snowboard) usually get hooked,” Ingersoll says. ”But there’s also a lot of people that try for one day and if they don’t get it the first day they don’t want to put the time in.”

Andie Freeman of Bend represents a growing trend of adults who are new to snowboarding. The former skier is 33 and will try snowboarding this month through Mount Bachelor’s Accelerator Sundays program. She will take lessons on three consecutive Sundays, hoping to excel at the skiing alternative. Freeman tried snowboarding five years ago, but she quickly grew frustrated and gave up.

”I was so black and blue,” she recalls. ”But I’m feeling more adventurous than back then. I heard that once you get it, it’s a little easier than skiing. I liked skiing, but never loved it. I’m hoping snowboarding is easier on the knees.”

Meagan Stein is the camp relations manager at High Cascade Snowboard Camp, which conducts events at Mount Hood and Mount Bachelor. While most of High Cascade’s campers are youths, the organization also offers camps for adults. Stein said she has seen snowboarders as old as their upper 50s participating in camps and events.

”They’re looking for a little bit of youth and adrenaline,” Stein says. ”They’re finding themselves a little bit. The whole notion of snowboarding compared to skiing, it seems to be more of a youthful thing.”

While many adults are switching from skiing to snowboarding, Ingersoll says that snowboarding will never entirely phase out skiing. Because of snowboarding, he says, the ski industry has adapted to the freestyle market, developing products such as twin-tipped skis for riding backward and landing backward off jumps, and fatter skis for riding through powder.

Despite the innovations, Ingersoll prefers snowboarding. He says he reverted back to skiing last season for three days and got bored.

”With snowboarding, you can ride switch, ride powder, carve and do tricks,” Ingersoll says. ”There’s so many different things you can do that are fun.

”It’s mostly younger riders, but I think there’s more and more adults every year.”

As more snowboarders take to the slopes, ski resorts are catering to them, whether they’re teenage punks or grays on trays.

And Brennan no longer gets the cold shoulder from hard-core skiers.

”Everybody mixes real well and ski areas accommodate everybody,” Brennan says. ”That wasn’t the way it was when it first started.”

Mark Morical can be reached at 383-0318 or mmorical@bendbulletin.com.