CLEVELAND — By sticking with a helmet as their new primary logo, the Cleveland Browns gave fans a glimpse of the future when they unveiled the updated mark Tuesday.

The new logo features a brighter orange helmet than its predecessor with a brown face mask instead of a gray one. It’s a reflection of the new helmets Browns players will wear next season.

A Browns spokesman said the team used helmets with brown face masks in some seasons between 1952-62. However, the spokesman said the team’s logo had never featured a helmet with a brown face mask until now.

“We think the orange brings more energy and vibrancy to the logo,” Browns president Alec Scheiner said Tuesday. “It’s also a hint of what’s to come with the uniforms. And then the brown face mask, we think, brings toughness.

“What we wanted to accomplish here and what our fans essentially gave us permission to do … is push forward but don’t lose track of our tradition.”

Updating the primary logo was a two-year process, Scheiner said. The team relied on focus groups and surveys to gauge fans’ opinions and then asked the NFL and Nike to develop designs.

— Akron (Ohio) Beacon Journal