We couldn’t help but notice an unusual new item in the baking mixes aisle. Even larger than the bright yellow and red “New!” banner across the top, the biggest words on the box were “Bake At HOME!” That’s the basic idea of the whole aisle of cake mixes, cupcake mixes and muffin mixes: You bake them. At home. So what was being offered here, under the Post Honey Bunches of Oats brand?

Make-at-home Granola Snackers (chocolate chip or honey oat). These are items you prepare in your 12-cup muffin tin: Microwave the honey from the pouch in the box with butter and brown sugar that you supply, stir that into the granola mix from the box, press the mixture into the muffin tin with a small glass and bake.

The 11-ounce box, which contains about 21⁄2 ounces of honey and 81⁄2 ounces of the chocolate chip granola and flour mixture, sells at one discount store for $3.99 (plus the butter and brown sugar), which puts it way out of the price range of any of the neighboring cake, cupcake and muffin mixes.

We had to wonder why it was displayed there, when it surely would look less pricey in the cereal aisle. But there it would be among the very highest-priced. So why not the granola bar aisle? They would look expensive there, too, and they would be competing there with granola bars you don’t have to bake.

In view of our stellar record of mispredicting product failures, including having presumed General Mills’ Berry Berry Kix, which became one of General Mills’ best sellers, would disappear because it sounded like a disease, we’re pretty sure Granola Snackers will sweep the nation.